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Marketing Manager Salary 2026 and Take Home Pay in Every State

The latest official figure used here is the May 2025 BLS median of $166,790 a year, about $80.19 an hour over a full-time year. HourlyPaycheck's illustrative 2026 trend estimate is about $175,800 a year, calculated by carrying the 2021–2025 compound annual change forward one year. It is not a BLS estimate or forecast. BLS estimates employment at 395,240. The take home figures are separate estimates produced by this site’s tax model.

Latest official BLS median marketing manager pay

$166,790

Under the listed assumptions, the model estimates $125,271 after federal tax, Social Security and Medicare, an estimated effective rate of 24.9%. State scenarios are in the table below.

The spread, not just the middle

BLS publishes selected percentile estimates in addition to the median. These are wage estimates, not stages of a career, and they do not guarantee what an individual earns.

PercentileA yearEstimated take home
Lowest tenth$90,260$72,322
Lower quarter$123,020$95,344
Median$166,790$125,271
Upper quarter$216,410$161,008
Highest tenth$293,610$211,175

Take home is a single filer with no state income tax, so the column compares the percentiles rather than places.

Pay history and 2026 trend estimate

Each numeric bar is the published national median estimate for marketing manager in that year’s release. A BLS # lower bound or a year without an exact result is labelled instead of silently dropped. Bars run from zero. The 2021 method break is marked, and the earlier published bars remain visible as historical context without being joined to the post-change calculations. The separate 2026 figure is an HourlyPaycheck arithmetic extrapolation, not BLS data or a BLS forecast.

Published endpoint change
23.5%
From $135,030 in 2021 to $166,790 in 2025. The compound rate between those exact post-change endpoints is 5.4% a year; it is descriptive arithmetic, not a BLS time-series measure.
After inflation
3.4%
Adjusting the two published endpoints with the selected inflation series gives a descriptive increase from 2021 to 2025.
Illustrative 2026 trend estimateestimate
≈$175,800
This site carries the 5.4% compound annual change from 2021–2025 forward by one year. It is not a published BLS estimate or forecast.
  1. 2012$119,480
  2. 2013$123,220
  3. 2014$127,130
  4. 2015$128,750
  5. 2016$131,180
  6. 2017$132,230
  7. 2018$134,290
  8. 2019$136,850
  9. 2020$142,170
  10. 2021BLS changed its estimation method in May 2021; site calculations start here.
  11. 2021$135,030
  12. 2022$140,040
  13. 2023$157,620
  14. 2024$161,030
  15. 2025$166,790

BLS changed the OEWS estimation method beginning with the May 2021 estimates. Pre-2021 bars remain as raw published reference points; the wage, inflation, and employment calculations use post-change endpoints only. BLS also explains that the survey’s pooled design and changes in methods or classifications limit comparisons over time. The chart itself contains no future data point. The separate 2026 card is a rounded trend scenario calculated by this site and is not part of the measured series.

BLS estimated employment at 278,690 in 2021 and 395,240 in 2025, a modeled change of 41.8% between the two published estimates.

The paycheck, cycle by cycle

Median wage, single filer, no state income tax. Take home per paycheck.

Marketing Manager pay by state

Two columns, because they answer two different questions and mixing them is how these comparisons mislead. Take home on the national median holds the wage still and shows what each state’s modeled deductions do to it. What the job pays there is the state’s own BLS median, which is a labor-market figure and nothing to do with tax. The May 2025 BLS release provides a state median result, an exact estimate or a # lower bound, for 48 of the 51 jurisdictions shown. In the other cells, BLS did not release a state median result. Its national employment estimate for this occupation is 395,240. BLS explains that estimates may be withheld for quality or confidentiality reasons and that it does not disclose the reason for a particular missing estimate. This site leaves the cell unfilled rather than substituting another source or a neighboring state.

StateTake home on $166,790What it pays there
Florida$125,271, take home on the national median in Florida$142,620, pay for Marketing Manager in Florida
Nevada$125,271, take home on the national median in Nevada$107,550, pay for Marketing Manager in Nevada
New Hampshire$125,271, take home on the national median in New Hampshire$143,280, pay for Marketing Manager in New Hampshire
South Dakota$125,271, take home on the national median in South Dakota$167,750, pay for Marketing Manager in South Dakota
Tennessee$125,271, take home on the national median in Tennessee$131,990, pay for Marketing Manager in Tennessee
Texas$125,271, take home on the national median in Texas$147,880, pay for Marketing Manager in Texas
Wyoming$125,271, take home on the national median in Wyoming$161,580, pay for Marketing Manager in Wyoming
Alaska$125,000, take home on the national median in Alaska$116,270, pay for Marketing Manager in Alaska
North Dakota$123,142, take home on the national median in North Dakota$125,580, pay for Marketing Manager in North Dakota
Washington$122,957, take home on the national median in Washington$172,270, pay for Marketing Manager in Washington
Arizona$121,935, take home on the national median in Arizona$132,220, pay for Marketing Manager in Arizona
Louisiana$120,514, take home on the national median in Louisiana$120,650, pay for Marketing Manager in Louisiana
Indiana$120,380, take home on the national median in Indiana$136,260, pay for Marketing Manager in Indiana
Ohio$120,372, take home on the national median in Ohio$132,330, pay for Marketing Manager in Ohio
Pennsylvania$120,033, take home on the national median in Pennsylvania$150,810, pay for Marketing Manager in Pennsylvania
Kentucky$119,550, take home on the national median in Kentucky$128,930, pay for Marketing Manager in Kentucky
Iowa$119,466, take home on the national median in Iowa$131,120, pay for Marketing Manager in Iowa
Mississippi$119,331, take home on the national median in Mississippi$100,940, pay for Marketing Manager in Mississippi
Arkansas$119,300, take home on the national median in Arkansas$136,520, pay for Marketing Manager in Arkansas
North Carolina$118,979, take home on the national median in North Carolina$165,480, pay for Marketing Manager in North Carolina
Alabama$118,609, take home on the national median in Alabama$120,160, pay for Marketing Manager in Alabama
West Virginia$118,520, take home on the national median in West Virginia$98,750, pay for Marketing Manager in West Virginia
Michigan$118,432, take home on the national median in Michigan$138,510, pay for Marketing Manager in Michigan
Missouri$118,381, take home on the national median in Missouri$130,550, pay for Marketing Manager in Missouri
Oklahoma$118,277, take home on the national median in Oklahoma$126,920, pay for Marketing Manager in Oklahoma
Nebraska$118,143, take home on the national median in Nebraska$110,570, pay for Marketing Manager in Nebraska
New Mexico$118,034, take home on the national median in New Mexico$122,980, pay for Marketing Manager in New Mexico
Utah$117,848, take home on the national median in Utah$139,830, pay for Marketing Manager in Utah
Georgia$117,696, take home on the national median in Georgia$160,760, pay for Marketing Manager in Georgia
Colorado$117,440, take home on the national median in Colorado$182,730, pay for Marketing Manager in Colorado
Maryland$117,397, take home on the national median in Maryland$154,160, pay for Marketing Manager in Maryland
Idaho$117,284, take home on the national median in Idaho$142,090, pay for Marketing Manager in Idaho
Montana$117,185, take home on the national median in Montana$165,580, pay for Marketing Manager in Montana
Illinois$117,159, take home on the national median in Illinois$162,860, pay for Marketing Manager in Illinois
Rhode Island$117,116No statewide BLS median published
Kansas$116,763, take home on the national median in Kansas$154,510, pay for Marketing Manager in Kansas
Wisconsin$116,759, take home on the national median in Wisconsin$133,600, pay for Marketing Manager in Wisconsin
South Carolina$116,669, take home on the national median in South Carolina$143,290, pay for Marketing Manager in South Carolina
Virginia$116,494, take home on the national median in Virginia$187,820, pay for Marketing Manager in Virginia
Massachusetts$116,384, take home on the national median in Massachusetts$212,020, pay for Marketing Manager in Massachusetts
Vermont$116,181No statewide BLS median published
Connecticut$115,179, take home on the national median in Connecticut$169,240, pay for Marketing Manager in Connecticut
New Jersey$115,094, take home on the national median in New Jersey$180,040, pay for Marketing Manager in New Jersey
New York$115,074, take home on the national median in New York$181,200, pay for Marketing Manager in New York
Delaware$114,936No statewide BLS median published
District of Columbia$114,061, take home on the national median in District of Columbia$177,170, pay for Marketing Manager in District of Columbia
Hawaii$114,012, take home on the national median in Hawaii$117,770, pay for Marketing Manager in Hawaii
Maine$113,543, take home on the national median in Maine$135,380, pay for Marketing Manager in Maine
Minnesota$113,444, take home on the national median in Minnesota$173,300, pay for Marketing Manager in Minnesota
California$110,709, take home on the national median in California$193,620, pay for Marketing Manager in California
Oregon$109,635, take home on the national median in Oregon$161,560, pay for Marketing Manager in Oregon

Put in your own hours

The median is a full-time year. Change the hours, the state or your Form W-4 answers.

$an hour

Estimated average take home pay, biweekly

$4,818.10

$166,795.20 a year gross; the model estimates $125,270.52 after the deductions shown. That is 75.1% of gross under these assumptions.

Gross pay$6,415.20
Federal income tax- $1,106.34
Social Security- $397.74
Medicare- $93.02
Take home$4,818.10

Worked out from: single filer · a blank Form W-4 · 40 hours a week.

About this calculator. It is general guidance, not a payslip. The figures are estimates based on selected 2026 federal and state publications and modeled assumptions. Sources, interpretations and code may be incomplete or wrong, and the result should not be relied on as an exact calculation of tax, payroll or anything else. Your employer knows things this page cannot: a mid-year rate change, a benefit deduction, a garnishment, a local tax, or what it has already withheld this year. Nothing here is tax, legal or financial advice, and using it creates no professional relationship. For anything that turns on the exact number, ask an accountant or a qualified adviser. Methodology and sources.

Where this sits on the pay scale

$80.19 an hour puts this job closest to $80 an hour, where the same arithmetic is worked out for every pay cycle and every state. The published mean estimate is $177,770, above the median estimate by $10,980. That difference alone does not describe the full wage distribution.

Questions people ask

How much does a marketing manager make?+

BLS estimates the national median annual wage for a marketing manager at $166,790, or about $80.19 under its 2,080-hour conversion. It is a published statistical estimate, not a promise of individual pay. The source is the BLS Occupational Employment and Wage Statistics, May 2025.

What is a marketing manager salary after taxes?+

Using the BLS median estimate, a single filer's standard deduction and no state income tax, this model estimates about $125,271 a year after federal tax, Social Security and Medicare. The state table applies the deductions currently represented for each jurisdiction; an actual payslip may differ.

Is marketing manager pay going up?+

Between the exact post-2020 BLS endpoints shown here, the national median estimate moved from $135,030 in 2021 to $166,790 in 2025, a nominal change of 24%. The corresponding compound rate is about 5.4% a year, and the approximate inflation-adjusted change is up 3%. These are descriptive calculations between published estimates, not a BLS time-series measure; BLS warns that method and classification changes limit comparisons over time.

What is the 2026 salary estimate for a marketing manager?+

HourlyPaycheck's illustrative 2026 trend estimate is about $175,800 a year. It applies the 5.4% compound annual change measured from 2021 to 2025 to the latest exact median. BLS has not published a May 2026 OEWS wage estimate; this arithmetic extrapolation is not a BLS forecast or a guarantee of future pay.

Which state is best for a marketing manager?+

Two different comparisons are shown. Holding the wage and assumptions constant, the current deduction model estimates the highest take home in Florida and the lowest in Oregon, a spread of $15,635 a year. Among the available BLS state estimates for this occupation, Massachusetts is highest at $212,020 and West Virginia is lowest at $98,750.

Wages: BLS Occupational Employment and Wage Statistics, May 2025. That is the most recent release: OEWS surveys wages in May and publishes about a year later, so this one appeared in May 2026 and stands until the next. Read August 27, 2026 from bls.gov/oes. Annual figures are converted at 2,080 hours a year, which is how BLS states them. Tax is worked out here from the 2026 federal and state tables.